AITWIRE · Capability
Paid, Earned & Owned Orchestration
Three lanes. One queue. Your approval.
For marketing and communications leaders running all three lanes
Proposed actions across paid, earned and owned — you approve each step, and every change is re-measured.
Execution — anything AITWIRE applies or adjusts on your behalf — is delivered through a scoped engagement. You apply for it and we scope it with you; it is not switched on from this page.
Paid, earned and owned move as one program: AITWIRE proposes the next action in each lane into a single queue — an ad-spend adjustment to review, an owned or earned activity to publish, a correction to apply — and nothing runs until you approve it. Every applied change is re-measured, so the queue fills with what the evidence supports rather than what a calendar demands.
What this function includes
- One approval queue across paid, earned and owned actions
- Owned & earned activities proposed from your measured findings
- Correction Campaigns — goal → measure → verdict → next action, human-approved
- Verified Change — the same prompts re-run after each applied action; delta per AI system, with confidence intervals
Related
More ways to run AITWIRE
Capabilities
Engineering Agent (your own AI)
Connect Claude, ChatGPT, Grok, Gemini or your organization’s own AI over MCP and work your measurements, findings, and corrections from it.
Learn more →AI Answer Measurement
Five scored dimensions, sample sizes and 95% confidence intervals — every probed engine, against your own approved facts.
Learn more →Private AI
Continuous testing of the AI you run — copilots, support bots, website chat — against your approved information, with observed retrieval and higher-confidence measurement.
Learn more →AI Answer Assurance
The formal engagement: thresholds committed before measurement, reproducible judging, and a tamper-evident evidence trail toward ISO 42001, NIST AI RMF, SOC 2, and ISAE 3000 programs.
Learn more →Regulatory Monitoring
Governed rules, memory governance, and auditable records for what AI systems may read and say about you — evidence your compliance program can hold.
Learn more →AI Procurement
A continuous acceptance test for the AI you buy: the vendor’s AI measured against your approved information before you sign and every cycle after.
Learn more →Governance & Evidence
Human approval gates, a tamper-evident audit trail, and the AI Answer Performance Report your program can file.
Learn more →Agent Findings
Your agent reads the measurements, suggests why something moved, and proposes the next round for your approval. An AITWIRE analyst checks every finding.
Learn more →Solutions
Agencies
Multi-site workspaces and multi-brand authority management — run every client’s AI answer program from one governed console.
Learn more →Enterprises
Full REST API, bulk export, own-domain authority surfaces, real-time sync, and a dedicated account manager.
Learn more →AI Governance
What AI may read and say about you, governed — with the dated evidence your program can hold.
Learn more →Legal
Legal AI Engineering — for law firms and in-house legal: govern the legal AI you buy, test it against the firm’s own standards, and keep the standards when the vendor changes.
Learn more →Property
AITWIRE for Real Estate — for brokerages, teams, landlords and property managers, in sales and leasing: what AI tells sellers, buyers, landlords and renters about the business, graded against the facts you approve.
Learn more →Consulting
Consulting AI Engineering — for consultancies engineering and assuring client AI: one governed environment per client, with the reusable testing infrastructure underneath.
Learn more →