Frequently Asked Questions

AITWIRE monitors your brand facts across AI systems and digital sources, detects when those facts are incorrect or stale, and publishes machine-readable corrections that increase the probability of accurate AI-generated answers over time. It is not primarily an SEO tool — it is infrastructure for authority, freshness, and correction in the AI era.

Business name · locations · hours · phone numbers · pricing ranges · service descriptions · staff profiles · appointment and booking links · policies · product or service availability · brand claims · accepted payment types. These are exactly the details AI systems frequently summarize incorrectly — especially for service businesses, healthcare providers, legal firms, hospitality, and retail.

Yes. Users can declare protected facts (what must remain true), deprecated facts (what is outdated), suppressed claims (what must not be said), and replacement mappings (what should replace old information). AITWIRE converts those intent-level declarations into machine-readable authority records and pushes corrective signals to AI-visible surfaces.

No. AITWIRE cannot force external AI systems or search platforms to instantly change their outputs. What it can do is materially improve the probability that they ingest the right facts, treat your source as canonical, downgrade stale conflicting sources, and gradually reflect correct information. The right framing is: detect, codify, publish, reinforce, and measure improvement — not guaranteed instant removal.

No — smarter AI makes AITWIRE more important, not less. A more capable model still needs to decide what source is trustworthy, what is current, and how to resolve conflicting facts. That is exactly where AITWIRE sits. Smarter AI also raises the stakes: it makes more confident decisions, drives more purchasing intent, and is trusted more by users. Incorrect brand facts matter more commercially when AI is more capable. AITWIRE does not exist to help dumb AI read your website. It exists to help you govern what AI keeps getting wrong about your brand — and that need grows as AI becomes more central to how people find and evaluate businesses.

SEO optimizes for human-facing search rankings. AITWIRE is built for the AI era: machine-readable authority signals, canonical truth records, freshness controls, correction loops, and governance for what AI systems should trust, reference, and repeat. Many of the same underlying facts matter — but the mechanisms, formats, and correction models are different.

Drift is the gap between your canonical truth and what is actually being repeated across AI-visible sources. It happens when pages go stale, listings fall out of sync, third-party data ages, or AI systems train on outdated content. AITWIRE detects drift, scores its severity, and helps you publish corrections to close the gap.

No. You can start with a free AI performance audit that requires no account. The dashboard walks you through each step — scan, review, publish, monitor. Advanced features like custom governance rules, connectors, and API access are available for technical teams on Business and Enterprise plans.

Standard is free and includes AI visibility scanning, authority graph, entity management, and JSON-LD injection. Business ($399 CAD/month) adds the embeddable AI widget, drift monitoring, daily JSON-LD refresh, webhooks, and priority support. Enterprise pricing is custom for multi-site teams with compliance, federation, and managed service needs.